Do you want to make creative Carousel ads for your business but don’t know how to do it? You go to the right sites. In this site, you will get the information about Carousel ads and how to make them.

What Are Carousel Ads?

Have you ever used the Carousel ads template? If yes, you must know what  Carousel ads are. Carousel Ads is one type of advertising format that you can use to combine multiple videos or images into a single ad. 

You can find Carousel ad LinkedIn, instagram and also Facebook Carousel ads. Those platforms are the most popular place to add your Carousel because you can showcase a number of images to improve your chances of a conversion or sale.

Why should I use Carousel ads? The reason why you should use the Facebook Carousel ad is because Carousel ads are visually appealing and interactive, they are a very engaging way to promote a business and you can get a higher click through rate.

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What Is Creative Carousel?

How to make the best Carousel ads? You need to find Facebook Carousel ideas and make it as creative as possible which means that your ads have to be different from others ads that can attract the viewers.

What Makes a Good Carousel Ad?

Do you want to make a good Carousel ad? Here are the tips for you.

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  • Grab the Attention with the Visual. First impressions are important, that’s why you need to use this visual strategy. Once you do this, your viewers will notice it and stop to see what it’s all about.
  • Choose the right combination of colors and fonts, use a compelling image, don’t forget about the ad copy.
  • Stick to the following Facebook Carousel Ad Design Specs and its specifications.
  • Use a Template to create an online banner.You can try to use Facebook Carousel ad template if you want to use the same theme.

Are Carousel Ads Effective?

Are using the Facebook image Carousel ads really effective for marketing strategies? And it’s a yes. You can use Carousel ads for marketing strategy purposes which you can use for virtually any business or industry.

Carousel Ads are effective not only because they encourage prospects to interact with your ad, but because they just flat out allow you more room for products or portions of your brand story

Some sectors will see greater benefits with a visual ad format. You can see the best Facebook Carousel ad examples on apparel, retail, beauty and fitness brands which are often highly successful with Carousel ads.

Here are the benefits on using best Carousel ads Facebook you need to know such as :

  • Drive brand awareness and engagement. 
  • Showcasing multiple products at once.
  • Displaying the different features of a service.
  • Highlighting multiple offers.
  • Demonstrating various benefits of a product or service
  • Drawing attention to reviews or testimonials.

Read also: 5 Best Tips to Run PPC for Small Business That Work Well

How Do I Make a Successful Carousel?

One example of a Carousel ad is the Facebook Carousel ad. Facebook Carousel is an interactive ad format which allows you to display up to 10 images or videos on cards within a single ad Speaking of videos. Before you create your ads you need to find the best selling product first and don’t forget to use the proper Carousel ads size. Here are the proper Carousel ads size for you.

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  • Image/Thumbnail size: 1,080 x 1,080 pixels.
  • Image/Video aspect ratio: 1:1 (square).
  • Text: 125 characters.
  • Headline: 40 characters.
  • Link description: 20 characters.
  • Number of cards: 2-10.
  • Image file size: 30MB max
  • Video file size: 4GB max.
  • Video length: Up to 240 minutes.

How to make a successful Carousel? Here are the tips for you.

  • Make your Carousell account first. 
  • Create your ad set, select the Carousel format by clicking into the Ads Manager and choose the purpose or objective of their campaign.
  • The text here should be overarching, and should encompass every card of your Carousel. If you’re selling one product, say something about that product. If you’re selling a line of products, say something about the line.
  • This feature is only available for News Feed and Instagram ads. Use it if the order of your cards isn’t integral to the story you’re trying to tell. If you’re simply showcasing multiple products, displaying the best-performing card first will pay dividends.
  • While Facebook Carousel ads aren’t supported for the Store Visits objective, you do have the option here of displaying a map to augment local ads. Take this example.
  • Your cards. You can drag and drop to rearrange the order of your cards before or after you create them.
  • Select either video or image creative, then input a headline and (more granular) description beneath it.
  • Continue to scroll and you’ll see the option to select individual call-to-action buttons for each card—or, if you prefer a cleaner look, to get rid of CTA buttons altogether. The “add an overlay” field allows you to place either a “Free Shipping” or “Cash on Delivery” mini-banner over your card—both of which, conceivably, could make converting a lot more appealing to prospects.

What Are Creative Carousel Ads Examples?

Here are Facebook Carousel ad examples 2021 to help you with your business.

Display Various Products

You can show off multiple products or services by using Carousel ads. It really helps to show your product variations to the viewers. You can display anywhere up to ten different products or services.

Highlight One Product, Service, or Feature

Although the Carousel format may seem to work better for multiple products, you can also highlight just one product and service feature in an eye-catching way. 

Try to put your product in a different context or on bright backgrounds, link the landing page of the product to the cards, and you’re set. 

Tell a Story 

You can tell a story to the viewers by using this template by making it from card to card. This interactive advertising format encourages people to swipe to see all the images or videos.

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Explain a Process

Carousel ads can easily help you give a step-by-step guide of a product or service through images or short videos, keeping the visitors engaged because they have to swipe or click to see the entire explanation.

Promote Your Events

Another way to use a Facebook Carousel format is to tell the world about your event, course, training, or virtual conference. Share the details with your target audiences, such as the date, time, location, speakers, and other relevant information.

Conclusion

Carousel Ads is one type of advertising format that you can use to combine multiple videos or images into a single ad. You can get many benefits when using it to promote your business.

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