There are different types of badges that sellers in Shopee Marketplace acquire. These badges are important in building a reputation and a reliable brand image. Each brand corresponds to different meanings, functions, and even capabilities as a shop. These badges are also helpful for buyers in identifying which brands they can trust and which brands they can go back to and recommend to their friends and families.
There are 4 different types here in the Philippines, namely No Label Marketplace sellers, Overseas sellers, Preferred sellers, and the Shopee Mall sellers. If you are in the process of establishing your online Shopee store, then you need to learn about these different badges.
Preparations Before Selling in Shopee
When considering how to set up a Shopee store in the Philippines, it is vital that your Shopee store appears professional and well-designed on both the Shopee app and website. It will help you build momentum and traffic, which will eventually translate into increased revenue and a big number of loyal customers.
By ensuring that both your vendor profile and store page are visually appealing and trustworthy, you can maintain a visually pleasing and reputable presence. Appearing genuine and authentic, rather than sly and dubious, will assist you in obtaining the degree of sales that you have desired for a long period of time.
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Types of Sellers in Shopee
There are many different types of sellers in Shopee. Each type corresponds to a certain number of meanings as well as having gone through different levels of inspection or invitation. Below are the four (4) different types of Shopee sellers’ badges in the Philippines.
Overseas Sellers
Overseas sellers are sellers who ship from South Korea and China. To identify whether a seller is overseas or not, you can look at the small tag under the shop name or shipping option that indicates “Overseas Shipping” or “Overseas Seller”. Usually people wonder, what is CB in Shopee campaign? These are cross-border ones.
In the Philippines, orders from overseas sellers usually arrive on the average of 3-5 days for smaller parcels, and 5-7 days for bigger parcels. Shopee also has a feature that places the origin city of a product, for instance, “Mainland China”, or “Metro Manila”, so you can easily identify whether or not a parcel is from overseas or not.
No Label Marketplace Sellers
The No Label marketplace sellers are the ones who do C2C or customer to customer transactions. They are people who can either buy or sell products on Shopee. This means that sellers with no label do not have profiles that are solely dedicated to being a seller.
The no label sellers can still be a safe option as long as you review the feedback on their shop and about their products. Always examine the stars and comments given by previous buyers in order to assess whether or not you should trust and buy the No Label sellers. If you want to just sell on Shopee, it is recommended that you strive for a badge in order to appear more professional to other consumers.
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Preferred Sellers
Shopee Preferred sellers are those who have got the “Preferred” badge on their product listings and/or right after their shop names. It is only through an invitation from Shopee that you can become a preferred seller. This badge is granted to sellers who met a certain requirement for standard as well as feedback with their products. Sometimes you might wonder “are Shopee preferred authentic?” and sometimes the answer is yes.
Shopee monitors the performances of the Shopee shops in order to determine who deserves this particular badge. This badge allows consumers to identify which stores are surely trusted based on Shopee standards. Shopee preferred meaning it comes with a lot of perks and benefits for your shops which all result in an increase in search ranking as well as sales. All benefits are those that the seller wants and enjoys for their shop.
Shopee Mall Sellers
Shopee has what they call Shopee Mall. It is an official section where legit shops are categorized. Usually, big and renowned brands such as CLN, Maybelline, and Sunnies Face are in the Shopee Mall. This allows you to identify which shops are authentic and helps you avoid counterfeits. Sellers who are licensed to be distributors by famous brands are also given access to be Shopee Mall Sellers. They also are Shopee managed sellers.
When you are a Shopee Mall seller, you will need to submit some identification and authentication documents in order for Shopee to know that you are, indeed, legit. Sellers who are categorized with this badge are of the highest prestige and are most likely to get the most number of customers and in turn, an increase in sales, revenue, engagement, and interaction. These are the differences between shopee preferred vs mall.
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