Shopify Plus vs Advanced industry has had a far-reaching impact on our lifestyle and shopping habits. Gone are the days when you had to drive to a local store for sundry household needs. Now you can buy everything online within a few clicks thanks to e-commerce businesses.

Indeed online shopping accounts for $4.206 trillion out of the $26.074 trillion retail market in 2020. 

With the increasing dominance of online shopping, the need for more e-commerce websites is also increasing. When it comes to e-commerce website development, Shopify is one of the best platforms to start with. 

Read also: 10 Ecommerce Business Ideas, Start Getting Money Fast!

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It lets you create a full-fledged e-commerce store within a few minutes. And, you don’t need to touch a single line of code for this. Thus, Shopify website development has become quite popular. 

Shopify offers different plans including Shopify Plus pricing and Shopify Advanced. These are two distinct variations of the platform. If you have confusion between Shopify Plus vs Shopify Advanced, then keep reading this blog to remove your confusion. 

Introduction to Shopify Advanced

Shopify Advanced is still a very feature-rich version of Shopify’s powerful SaaS-based platform but it comes with less functionality and benefits (with the gap also increasing all the time). Shopify advanced costs a flat $299 per month and Shopify Payments rates are the same as Plus (with a higher cost for using an external gateway). 

Is Advanced Shopify worth it? You’re also limited to one store with Shopify advanced, meaning a retailer with two stores (e.g. UK and US) would be paying $598 per month (2 x Shopify advanced) and the accounts would be isolated. 

Introduction to Shopify Plus

The admin panels of Shopify Advanced and Shopify Plus benefits and Shopify Plus discounts look the same, yet they differ in functionalities. We prepared a plan comparison, so any Shopify merchant can decide which plan is best for them. Let’s start the discussion by describing Shopify Plus.

Shopify Plus is a plan which Nestle, Red Bull, Pepsi, or fashion designers, such as Rebecca Minkoff and Victoria Beckham chose to set up their stores on. What makes it so special?

Shopify Plus enjoys a lot of attention from merchants who run enterprise businesses, because it gives a total control over the store look and feel. What does it mean?

Shopify has a great choice of various store themes that you can edit in whatever way you like. You can change colours or layout, you can add subpages and functionalities, etc. 

But you don’t need to use them if you can’t find a theme you like.You can create your own store theme and upload it in your Shopify Admin Panel. We can build a bespoke theme for you (see: Shopify Design: Is it worth it?).

With Shopify Plus, there are no barriers to customizing your shop. You can even go headless with your e-commerce and use something other than Shopify front-end. Lack of design boundaries isn’t the only thing that differentiates Shopify from other plans. What else is there?

The price gap between Shopify Advanced and Shopify Plus accounts is large, but when you compare the two, you can see that Shopify Plus contains 10 storefronts. It may come in handy when you expand your brand abroad or when you target B2B customers. 

Every one of those stores can be personalized to the target consumer, and that is something which helps you to stay ahead of the curve.

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Of course you can! You can handle multiple stores from all marketplace just by single dashboard. Cut your Business’s cost, and Boost your Efficiency at the same time.

An additional storefront is a great testing environment for introducing new features into your store. It may help you prevent a stressful situation in which you break your main store because of some buggy feature. Transform one of the 10 storefronts into your testing environment.

Shopify Plus can help you run sales with multiple currencies at the checkout. It’s convenient for those of you who can’t use Shopify Payments in their country. The countries that can’t use Shopify Payments, can’t collect foreign currencies at the checkout. That’s why for those shops, we either recommend opening another store or choosing a Shopify Plus account.

Shopify Advanced vs Shopify Plus: Plan Comparison

Shopify Plus and Shopify Advanced are e-commerce platforms for growing online stores and brands. Shopify plus is a hosted platform customized, staffed, and priced for big brands that are good for enterprise applications. Whereas Shopify Advanced is a smaller and less complicated store. But, is Advanced Shopify worth it? Surely!

Yet, both Shopify e-commerce platforms are good but there are a lot of differences between Shopify Advanced and Plus. Before selecting any e-commerce platform, you need a look at the below differences of Shopify plan comparison:

Clone Store

If you use Shopify plus then you can add many stores under the same Shopify plus licence fee. This will help you to add different brands and variations of the store for different countries if you are running more than one store.

With Shopify Advanced, you cannot use many stores at the same licence fees, you will have to pay to add each instance. Thus, it will cost more. These store clones will help you to grow your business.

Shopify Plans

The plan for Shopify Plus is $2,000 per month. This is the platform that large businesses use. It is helpful when you need resources to target things like design and marketing. With Shopify Plus, you can host your site and will not incur any transaction fees. It provides 200 TB of storage which is enough to handle the most robust stores.

But, the Advanced Shopify plan has a price of $299 per month + 2.4% and 30¢ per transaction. This plan offers all features of basic Shopify along with third-party calculated shipping rates. And, it also offers advanced report builder features. 

Shopify advanced provides you unlimited storage capability. So, you may upload unlimited products, posts, videos, and with least transaction fees. And it will go down when you use the third-party gateway.

Read also: 6 Steps on How to Publish Shopify Store or Launch Store

With Shopify advanced, a business owner can improve the abandoned cart recovery. This recovery feature will help you to reach out to those users who have left their carts early. It can also figure out the early departure reason.

Support System

But, who uses Shopify Plus? Shopify Plus uses a dedicated representative who is available to help them in the onboarding process. They also provide support after launching the site and Shopify Plus community.

But, Shopify advanced provides support through helpful resources and knowledge base documentation. The help centre of Shopify advanced offers tons of documentation that describe how you may increase your sales. 

All the aspects of your online store like theme design, app development, etc, are in the Help Centre. It provides 24/7 email support if needed. You can submit your claim through email and wait for their team to raise the ticket. Once they get a ticket, they will resolve your issue as soon as possible.


To conclude, we can say that both e-commerce platforms, Shopify Plus and Shopify Advanced, are good. Choosing any of the platforms depends on your business. If you are running a small business then Shopify Advanced is the best option for you. 

There are many businesses for which Shopify Plus would not be a great fit. But, for large enterprises, you should choose Shopify plus.

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