Scrolling down your TikTok For Your Page could be really addicting and sometimes you did not even realise how much time you have spent on TikTok. Many kinds of TikTok videos appear on your page such as a small business owner promoting her skincare business, a TikTok usher dancing to the newest trends and more. And now, there is a feature for businesses to advertise their brands and products. How to advertise in TikTok Malaysia?
From TikTok Ads Manager, you can manage your business on TikTok by creating TikTok contents. The more you produce TikTok contents, the more you can appear on For Your Page. You can make money fromTikTok from TikTok by posting your business content. You can also be a seller in TikTok Shop.
So, the question is, how to do Ads in TikTok?
Read Also: Content Creator: Making Money With TikTok Shop Malaysia 2021
What are TikTok Ads?
TikTok Ads is another feature by TikTok for businesses. By using TikTok Ads, you can alter your budget and your audiences according to your TikTok demographics Malaysia or TikTok user demographics.
If you are posting your TikTok videos promoting your products without TikTok Ads, it might be hard for you to appear on For Your Page. But with TikTok Ads,your TikTok content will appear on For Your Page and it can be TikTok ads inspiration for others. Even though you do not to login TikTok 18, you can still use TikTok For Your Page.
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Benefits of Using TikTok Ads Malaysia for Your Business
Excellent platform for reaching a large number of people: TikTok has exploded in popularity in a short period of time, and it has quickly risen to the top of the list of most downloaded applications. Even though TikTok ads conversion rate is quite expensive, looking at the amount of TikTok users, it is worth the price.
TikTok has more than 1 billion active monthly users, while some other sources claim that it has 500 million active monthly users. The amount of potential customers that businesses have to advertise their goods and services is enormous.
Here are some of the benefits of using TikTok Ads for your business:
Engagement
In contrast to other social media sites, TikTok seems to draw an active and engaged public to reproduce on other social media platforms. If your users are involved, they are far more likely to react to advertising, particularly unobtrusive ads.
Millennials and Gen Z are considerably more technologically knowledgeable, and the majority utilise ad blockers in their applications. Especially TikTok users in Malaysia 2021. However, because of the large amount of user commitment, TikTok gives advertisers a wonderful opportunity to publish their brands.
You may utilise TikTok to build customer advocacy instead of concentrating all your efforts on TikTok marketing Malaysia. So you can create a high awareness of the brand with a public that is actively involved in what you have to offer.
International Reach
Online purchasing seems to be the preferred choice for millions of people globally, and TikTok is one of the major actors to shape and shape spending decisions.
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Promoting your goods or service on this platform may help your eCommerce company grow globally and reach people that you never believed possible.
Easy to Use
Sometimes it may be intimidating to make a video commercial, especially if you’re a beginner. But producing video content with TikTok is unbelievably fast and simple.
TikTok constantly wants to encourage authenticity, therefore your advertisements must not be flawless and you must not put everything on your commercials and the kitchen sink.
TikTok has already turned off over-the-top and over-produced advertisements, so it’s better to keep things easy.
How to Do TikTok Ads?
Before you want to do TikTok Ads, you have to sign up for TikTok Ads Manager. However, you needed to be approved by TikTok first
Here are the steps for you to follow:
TikTok Log In
Go to the registration page of the TikTok Ads Manager and enter your email address (or phone number) and a password to the fields. To get your verification code, click “Send Code,” and do not forget to accept the terms and conditions. To create your login, click “Sign Up.”
Open Your TikTok Ads Manager Account
Complete the fields with basic information about your company, including your country/region, your time zone and your chosen invoicing currency. You will also have to provide your company name, which has to be the same as (or linked to) the legal name of your firm.
Double-check that your details are accurate, particularly the time zone, since you can’t alter them afterwards. To open an account, click “Register.”
Business Information
When you initially log in, you will get a pop-up form to input your company information and accounting. Fill out your business information fields, including the street location, state/province and postal code where your firm is registered.
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Please pay particular attention to the website box of the business. In the following format you must enter the URL on the website of your company: https://www.tiktok.com/. In order to pass an account review, your website must operate correctly, include all the contact information needed, clearly advertise a product or service, and it must be relevant to your product or service.
If you wish to retrieve these options later on, you may visit “Account Settings” using the profile icon in the top right hand corner. Under this menu, click on “Account Info” to return here.
Payment Method
You may select between automatic or manual payments (if available in your market). You will not be able to alter your payment type after you have set it up.
Submit
Click on “Send” at the bottom of the page, once you have filled in all your data and double-checked for correctness. TikTok will evaluate your information and notify you within 24 hours of your approval.
Read Also: How to Start Your TikTok Live Streaming in Malaysia?
How Much Should You Pay for Using TikTok TikTok Ads?
TikTok Ads Manager gives you two budgeting choices, both every day and throughout your life. Your budget may be adjusted at any moment throughout your campaign, and the system will spend no more than your budget.
In order to guarantee that your advertisements have enough money, the minimum campaign budget is $50 (around RM200) and the minimum ad group budget is $20 (around RM80)
Conclusion
As many Malaysians opt to use TikTok for their entertainment, it is wise for local businesses to step up their game by joining TikTok. By using TikTok Ads, on the other hand, will expose your content on TikTok For Your Page. So, do you not have to worry if your TikTok content is showing or not on someone’s FYP.
With TikTok, you can be TikTok influencers or TikTok famous in Malaysia.
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If you are still confused with how TikTok Ads work in Malaysia and how much you have to spare for advertising on TikTok, you can go straight to Ginee Malaysia.
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